
The iGaming world is usually associated with numbers, conversions, and endless testing. However, sometimes events occur that make even the most ardent buyers tear themselves away from their monitors. This time, the cause was a loud announcement from Win-Offers — affiliate program, which decided to raise the stakes and organize a trip for its partners to one of the most anticipated sporting events of the year.
The talk is about Oleksandr Usyk's fight against Rico Verhoeven, which will take place on May 23, 2026, against the backdrop of the majestic pyramids of Giza. HWYD MEDIA figured out how to get a chance to get into the dream fight.
Who are Win-Offers?
Before we go into the details of the giveaway, it's worth understanding who we're dealing with. Win-Offers — this is not just another affiliate program in the iGaming vertical. Their advantage lies in direct communication with advertisers and exclusive conditions that are hard to find on the open market.
The Win-Offers team has access to deep product analytics, so when managers talk about conversion or working relationships, they rely on real advertiser figures and data. This allows partners to forgo guesswork and immediately receive tested solutions. Their goal is to make you profitable by sharing expertise that helps you become a market leader.
When traffic turns into a trip to Egypt
Especially for the showdown in Giza, the team has launched a massive giveaway. Up for grabs – three all-inclusive packages. The winners will receive a full package so they don't have to worry about anything:
- Flight to Egypt
- Tickets for the Usyk vs. Dubois fight
- Hotel accommodation and transfer
This is the perfect chance to transform your usual workspace into an atmosphere of ancient times and professional boxing.
Victoria,
Head of Business Development - Win-Offers
HWYD MEDIA:
Today, the iGaming market is oversaturated with various promotions. Why did you choose such a large-scale format with a trip to Giza, and why is it important for Win-Offers to invest in such giveaways for partners?
Victoria, Head of Business Development at Win-Offers:
We wanted to give our partners not just a bonus or a standard promotion, but a truly unique experience and strong emotions.
Oleksandr Usyk's fight is an event that all of Ukraine roots for, and our team is no exception.
That's why the idea of a fully paid trip to Giza with the opportunity to live this moment seemed to us to be the most aligned with our values – to give our partners more than just standard cooperation conditions, and to offer a truly memorable experience.
How do I join the giveaway?
Participation is open to both existing partners and newcomers willing to prove themselves. The focus of the promotion is on Ukrainian brands that have already earned the trust of players: Parik24, Topmatch, and StawkiBet.
The algorithm of action is simple:
- Register on the platform Win-Offers or inform your manager of your intention to participate.
- Direct traffic to any of the aforementioned brands (or all three simultaneously, as they have different player bases).
- Pass traffic validation with the Win-Offers team.
Victory doesn't come from luck, but from your traffic
The winners will be determined by a transparent scoring system. The higher the quality and volume of your traffic, the closer you are to the top. Every 30 FTDs earn points, but the number of points depends on the source:
• SEO traffic 30 FTD = 3 points
• Total traffic: 30 FTD = 1 point
• FB traffic 30 FTD = 0.5 points
Such differentiation allows everyone to find their own strategy and use their own resources most effectively.
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It's worth remembering that affiliate networks are not allowed to participate; the promotion is designed for direct partners. All traffic must undergo verification. And perhaps most importantly: if the winner is unable to travel abroad for certain reasons, Win-Offers foreseen a monetary compensation option.
An opportunity not to be missed
Usyk's fight in Giza is already vying for the status of a historic sporting event. And the Win-Offers Giveaway is an opportunity to become part of this history through professional skills.
If you are ready to test your traffic's strength and fight for a spot in the stands under the Egyptian sky – write to your Win-Offers manager or register on the platform. The battle is coming soon, so there's no time to waste.

Behind every strong brand there are people - their decisions, character, and way of thinking, which ultimately shape the trajectory of the company. CashYard received the title of «Best Affiliate» just six months after its launch. But this time, we propose to move away from the numbers and talk about the people behind this result.
The conversation focuses on the management tandem of Olga, CEO of CashYard, and Artem, COO of the company. We asked them not only about the strategy, processes, and decisions that determine the development of the affiliate, but also about what usually remains outside the scope of business interviews: intuition, responsibility for the team, resetting at the testing ground, and sports discipline that helps keep the pace.
How to combine a clear operating system with humanity in management? Where to find drive when the market demands maximum speed? This is the subject of a big conversation with the people who form CashYard today.

The way to affiliate
HWYD: Do you remember your first step into affiliate - how did it happen?
Olga, CEO of CashYard: Yes, it was the most random step. I was working in another field and was offered a job in the affiliate industry. That's how it all started.
HWYD: Was it a conscious choice or more of an accident?
Olga, CEO of CashYard: At first, it was an accident, of course. But after a while, it became a conscious choice to continue developing in this area.
HWYD: What stuck with you the most in the industry then?
Olga, CEO of CashYard: It's hard to say, because at that time I wasn't familiar with this area at all. Many things were discovered in the process of work.
HWYD: What was your entry point to affiliate?
Artem, COO of CashYard: I started by launching ads and working with partners. Over time, I began to understand more about how the operating system works.
HWYD: At what point did you realize that you wanted to stay in this field?
Artem, COO of CashYard: When I saw how quickly the result could be scaled up if the processes were built correctly.
HWYD: What did you find the least obvious or most challenging at the start of your work?
Artem, COO of CashYard: The number of nuances in working with traffic and partners. Many things become clear only with experience.
Formation in the field of
HWYD: What period in your career has shaped you the most as a leader?
Olga, CEO of CashYard: It was the time when we had to make decisions quickly and take responsibility for the results of the entire team.
HWYD: What is it about your character that helps you the most in your role as CEO today?
Olga, CEO of CashYard: Ability to see the bigger picture and quickly adapt to changes.
HWYD: What work tasks give you the most energy?
Olga, CEO of CashYard: Strategy, development of partnerships and launch of new directions.
HWYD: What experience has most influenced your approach to operations?
Artem, COO of CashYard: Work in new projects where all processes were built from scratch.
HWYD: What are you personally responsible for and control in your work today?
Artem, COO of CashYard: Operational processes, system stability, and interaction with partners.
HWYD: What tasks in your work give you the greatest professional drive?
Artem, COO of CashYard: Optimizing processes and building a system that works stably even with growth.
Work style
HWYD: How do you usually make difficult decisions - more through numbers or through feelings?
Olga, CEO of CashYard: Most often, it's the numbers, but intuition also plays a role.
HWYD: When do you feel most responsible for the team?
Olga, CEO of CashYard: When you need to make difficult decisions that affect the entire team.
HWYD: What management habit helps you keep your focus the most?
Olga, CEO of CashYard: Set priorities clearly and don't spread yourself thin.
HWYD: What does a typical working day look like for you, without any embellishments?
Artem, COO of CashYard: A lot of communication, operational tasks and constant monitoring of processes.

HWYD: What processes are you most demanding of and why?
Artem, COO of CashYard: Those that affect the stability of the affiliate's work and its scaling.
HWYD: What operational mistake does a team most often underestimate at the start of growth?
Underestimation of process scaling and staff expansion.
About CashYard and first results
HWYD: When did you first feel that CashYard was starting to gain momentum in the market?
Olga, CEO of CashYard: When new partners began to actively come and a steady stream of traffic appeared.

HWYD: What was the team's main focus in the first months of work?
Olga, CEO of CashYard: Building trust with partners.
HWYD: What was crucial for you to get right from the very beginning?
Olga, CEO of CashYard: Transparency of work and high-quality communication with partners.
HWYD: CashYard received the «Best Affiliate» award from Buyer Media after only six months on the market. How did you manage to do it?
Olga, CEO of CashYard: Thanks to a strong team and high-quality work.
HWYD: What is the most significant result of these six months?
Olga, CEO of CashYard: Trust of partners and stable growth of indicators.

HWYD: The market has definitely noticed your online presence. Are you ready for a full-fledged offline entry?
Olga, CEO of CashYard: We have always seen online as a foundation, but not as a limit. To be honest, the market has long been pushing us to have a more visible offline presence, and we have been preparing for this. I will say this: the coming months will be very interesting for CashYard. We are planning several steps that will allow our partners to get to know us not only in chats or on calls, but also in person. And one of these moments will happen very soon. We won't reveal all the cards yet, but I advise those who follow us to take a closer look. I think that very soon we will have many reasons to say, «Let's talk offline.».
HWYD: From an operational point of view, where does a stable affiliate actually start?
Artem, COO of CashYard: From clear processes, stable payments, and transparent traffic analytics.
HWYD: What was the most difficult process to set up at the start?
Artem, COO of CashYard: Automation of processes, building an operational structure without unnecessary bureaucracy.
HWYD: Where was the most handmade in the beginning?
Artem, COO of CashYard: In building departments and their proper functioning.
HWYD: Where has CashYard become significantly stronger operationally over these six months?
Artem, COO of CashYard: Process stability and system scalability.
HWYD: Which process is more stable today than at the start?
Artem, COO of CashYard: Communication between departments.
HWYD: What kind of operational load is the team ready for now, even though it looked ambitious at the start?
Artem, COO of CashYard: To a much larger volume of traffic.
CashYard team
HWYD: Who are the people you intuitively feel are “yours” in the team?
Olga, CEO of CashYard: Those who are responsible for their work and share our values.
HWYD: What is more important to you when hiring: experience or a person's approach to work?
Olga, CEO of CashYard: Approach to work and desire to develop.
HWYD: What are you most pleased with in the team's development over these months?
Olga, CEO of CashYard: How quickly the team grows and takes responsibility.
HWYD: At what point do you realize that a person can be trusted with autonomous work?
Artem, COO of CashYard: When it consistently shows results and makes the right decisions.
HWYD: Where has the team grown the most in these six months from an operational point of view?
Artem, COO of CashYard: The speed of independent decision-making and the quality of work with partners.
HWYD: What request do you hear from webmasters most often nowadays?
Artem, COO of CashYard: Stability, unique offers, transparency of transactions, and fast payouts.
Life outside of work
HWYD: How do you usually recover from intense periods?
Olga, CEO of CashYard: To be honest, there is no special ritual. I can go to the shooting range and shoot, and that's enough to reboot.
HWYD: How easy is it for you to switch between work and personal life in general?
Olga, CEO of CashYard: It's not always easy, but I try to find a balance.

HWYD: What helps you to return the resource faster?
Olga, CEO of CashYard: Time with loved ones.
HWYD: How do you switch gears after hard weeks of work?
Artem, COO of CashYard: Sports, relaxing with friends.
HWYD: What helps you not to burn out at this pace?
Artem, COO of CashYard: Desire for dynamic growth of the project.
HWYD: What is the habit that keeps you balanced the most right now?
Artem, COO of CashYard: Regular sports.

HWYD: What kind of vacation or travel format really resets you?
Olga, CEO of CashYard: Mountains and training at the training ground.
HWYD: Are there any places you are consistently drawn to return to?
Olga, CEO of CashYard: Yes, I have a few favorite places.
HWYD: What hobby most recharges you after a day at work?
Olga, CEO of CashYard: Shooting.

HWYD: What do you like to do outside of work when you have time for yourself?
Artem, COO of CashYard: Sports.
HWYD: What trip or vacation format did you remember the most over the past year?
Artem, COO of CashYard: Travel to a conference in sunny Barcelona.
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This interview shows once again that behind every strong business are people whose character, habits, and way of thinking form its foundation. In talking with Olga and Artem, we can particularly feel the balance of two different but complementary energies: Olga's strategic intuition, which finds focus even during a reset at the testing ground, and Artem's operational clarity, which maintains momentum through discipline and systematicity.
It is in this tandem - where numbers are combined with feelings, and a clear management system with humanity - that the answer to the question of how CashYard gained a foothold in the market so quickly lies. When the brand is backed by such open and clear people, the partnership ceases to be just working with the platform - it becomes an interaction with a team that knows the value of its responsibility.
Today, the faces of CashYard are already well known to the industry. And the team's plans for further development and future offline steps only confirm that the pace the company set at the start is only the beginning of a great story.

Conversion Conf returns to Poland once again, bringing together affiliates, brands, and performance marketers from across the market in Warsaw.
HELL Partners will also be at the conference, but not with a traditional stand. Instead, the team is betting on something much more interesting: managers ready to discuss deals, exclusive offers for affiliates, and sponsorship of the official afterparty. Because sometimes the most effective way to make a name for yourself at a conference is not to set up a stand, but to become part of the story that everyone will talk about after the event.

For two days, the HELL Partners team will be on location, meeting with affiliates, discussing partnerships and presenting new offers created for long-term cooperation. For traffic owners looking for strong terms from a direct advertiser, Warsaw will be a rare opportunity to talk to the team live. But the real show will start after the conference.
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HELL Partners will sponsor the official Conversion afterparty, where participants will be able to take part in a special raffle with a premium prize from Prada, which represents the HELL brand.
The rules are simple:

Later that evening, one lucky participant will receive the main prize - the winner will be chosen at random. And this is only part of the story.
During the conference, attendees will be able to take part in another draw. Anyone who takes a photo with a member of the HELL Partners team and posts it on Instagram Stories, mentioning the brand, will automatically be entered into a drawing for additional gifts from Prada.
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To join this draw:
- take a photo with someone from the HELL;
- post a story and tag HELL Partners;
- subscribe to Instagram і Telegram HELL Partners;
The winners will be chosen randomly among the stories with the brand's mark during the conference. HELL Partners says that the idea behind this activity is simple: to create moments that unite people.
«We are going to Warsaw to meet with partners, talk about business and support the industry we are building together,» the team comments. «If you see a HELL manager, say hello. There is a high probability that this will lead to something interesting.“.
Conversion Conf will take place in Warsaw on April 1-2. Find out more information about the conference here.
For affiliates planning to attend the event, the message from HELL Partners is simple:
- Come to Conversion.
- Follow HELL Partners on social media.
- Find your team during the conference.
- And take a chance to win something very Prada.
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Contacts of managers:
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The affiliate market is growing faster than it can train new people. Teams are scaling up, budgets are increasing, verticals are becoming more complex, but the key problem of the industry remains the same: the lack of strong buyers.
Traffic.one decided not to wait for the market to somehow grow its own staff, but to create its own training system. That's how Traffic.one Academy was born - an educational project embedded in the real media buying business.
The academy has graduated more than 350 students, and about 40% of them are already working in top arbitrage teams, including Traffic.one. We found out why the company relies on new specialists and fresh perspectives, what the academy looks like from the inside, and why it is called one of the most systematic entry points to affiliate programs.
Why Traffic.one invests in new talent
Most market players work according to a short logic: find a ready-made buyer, lure him from another team, and close the position. This is a quick solution, but it does not create long-term stability. Traffic.one chose a more complicated but strategically advantageous way - to invest in training specialists from scratch.
Working with people who enter the profession from scratch allows us to develop not only technical skills but also professional thinking. From the first day, a person learns to work within a specific system: to understand analytics, responsibility for budgets, scaling logic, and process discipline. As a result, a specialist is formed who not only knows how to launch advertising campaigns, but also understands how the team works as a single mechanism. This approach changes the very role of the academy. It becomes not a course, but an entry point into a real profession.
Roman Chesanovsky
Founder, Traffic.one
HWYD: Why did you consciously choose the strategy of training buyers from scratch?
A novel: Because back in 2023, it became obvious that the market was critically short of personnel, especially qualified ones. We launched the training in 2024, and in 2026, everyone is still talking about the staff shortage.
We train specialists in the way the market and our team need them - with the right mindset and understanding of the processes. In fact, the academy has become a talent pool that we form ourselves, rather than looking for people after the fact on the market.
Pavel Eremeev
Head of Media Buying, Traffic.one
HWYD: What's the difference between a buyer from the market and someone you trained inside the academy?
The key difference between a buyer from the market and a specialist we have trained at the academy is the level of adaptation to our work standards.
1. Speed of integration into the team. A graduate of the Academy already understands internal processes, approaches to launching, reporting, and KPIs. Therefore, it is much faster to integrate them into the work.
2. Expectations vs. reality. Buyers from the market often have high expectations about the role and conditions that do not always correspond to their actual level.
3. Willingness to confirm the level. Market candidates are not always ready to go through assistant positions to prove their potential in real-world conditions. Academy graduates, even those with experience, are ready to go the extra mile and prove their skills in practice because they have already developed the value of teamwork.
4. Training for specific business tasks. The Academy allows you to form buyers for real business needs - from technical discipline to thinking in numbers.
In short: an internally prepared banner means a predictable result, quick adaptation, and fewer risks for the team.
Academy as a response to a systemic market problem
Traffic.one Academy appeared as a reaction to a specific situation: the rapid growth of the industry is not accompanied by sufficient training. The market is full of courses, but most of them provide fragmented knowledge without real immersion in work processes.
Therefore, the academy program was built around practice. The training models real-life media buying scenarios: from the first launch to optimization and scaling. Students work with live cases, analyze mistakes, analyze numbers, and learn to make data-driven decisions. The key emphasis is on shortening the distance between education and professional activity. After graduation, the student does not face a gap between theory and reality - he or she has already worked in an environment as close to real-world conditions as possible.

Pavel Eremeev
Head of Media Buying, Traffic.one
HWYD: What does the training process look like and why is it structured this way?
1. Systematic approach from A to Z. We provide a complete path: from entering a niche to launching, analytics, and decision-making based on numbers.
2. Focus on the result. Our goal is not just theory, but a working level at which a person can launch and improve results.
3. Live interaction. Regular online meetings allow us to analyze not only “what happened,” but also “why,” in order to close problems systematically.
4. Support. People are not left alone with their tasks: there is feedback, clear guidelines, and support.
5. Adaptation to real market requirements. The training is tailored to work scenarios, so it is easier to integrate a specialist into the team after the course.
To summarize: we do not provide information for the sake of information, but a predictable practical result.
Roman Chesanovsky
Founder, Traffic.one
HWYD: How is the Academy fundamentally different from other educational products in the niche?
The level of practical knowledge we provide far exceeds the cost of training. We don't sell the illusion of quick money - we honestly tell you what the path looks like and how you can reach an above-average income in IT. This is confirmed by the results of our graduates and the numbers after graduation.
Real student performance as the main quality criterion
Any educational project can be evaluated by promises, but the professional community looks at results. In the case of Traffic.one Academy, the key argument was the numbers.
More than 350 graduates are not just statistics. This is an established community of specialists who entered the industry through the academy, many of whom are already integrated into the market. About 40%s work in top arbitrage teams, including Traffic.one. This means that the academy fulfills its main function - not just teaching theory, but converting newcomers into professionals in demand on the market.
The high course completion rate and the first successful campaign launches show that students receive not abstract knowledge, but tools that can be immediately applied in practice.
HWYD: What student results do you consider to be the main indicator of the academy's success?
Paul: For us, a successful student is someone who knows how to turn knowledge into a stable profit.
HWYD: Were there any alumni who became key players within the company?
A novel: There are many such graduates, and there will be even more. There are curators who were once students and went from assistant to senor. We have a team leader who, after the academy, grew to manage a team of 12 people. And there are many good results from our graduates - not only in gambling, which I am particularly pleased about.
Why beginners should choose Traffic.one Academy
For a beginner, the affiliate market looks chaotic: a lot of information, contradictory advice, aggressive promises of quick money. In such an environment, it is difficult to understand where marketing ends and a real profession begins.
Traffic.one Academy offers a clear structure for entering the industry. Here, the training takes place under the guidance of practitioners who work with real budgets and processes. Students receive mentoring, feedback, and support after graduation. But most importantly, they immediately find themselves in a professional environment where work discipline and responsibility are formed. The Academy does not sell the dream of easy money. It offers a way into a profession with clear requirements, a system, and growth prospects.
HWYD: What is the portrait of an ideal student of the academy?
A novel: Soft skills and desire in the eyes always come first. We believe that anyone can be taught, and it is true. Discipline and character always win out over unmotivated hard-skill students.
A student must be willing, understand, and be ready to invest time in their studies. He does not live with rose-colored glasses and does not expect $10k in the first month. He clearly understands his point A and what he wants to see in point B, sets clear goals for learning and forms a plan to achieve them.
HWYD: What does a student get after graduation besides knowledge?
Paul: In addition to knowledge, students get a real opportunity to get into the company after graduation. What does it give to a graduate:
- A career chance to move from studying to real work in a team.
- Quick start in arbitration.
Academy as part of the Traffic.one ecosystem
The main feature of Traffic.one Academy is that it does not exist as a separate educational product, but as an organic part of the company's media buying ecosystem. This means that learning takes place in the context of real business, not in an isolated academic environment. Students see how decisions are made, how indicators are analyzed, how the team responds to market changes. They get to know the internal processes and work standards before they become part of the industry. This format helps to shorten the adaptation period after graduation and increases the level of readiness for professional challenges.
In fact, the academy has been focused on real work in the industry from the very beginning. Training is integrated into practical processes, so students do not just gain knowledge, but immediately develop the skills necessary for launching and working in a team.
Where Traffic.one Academy is heading in 2026
The Academy is a long-term investment. And it's not just about training, it's about shaping the future market. Traffic.one has already shown that they can systematically grow personnel. The next question is the scale.
Roman Chesanovsky
Founder, Traffic.one
HWYD: Where is Traffic.one Academy heading in 2026? What are your plans for scaling and development?
A novel: We will continue to expand our training programs because we need not only media buyers but also other specialists. There will be several large-scale collaborations. We will definitely create different programs for different levels. I want more Ukrainians to work in the affiliate industry - it's about personal income and contribution to the country.
The Verdict
The affiliate industry is constantly talking about the staff shortage. But only a few companies take responsibility for solving this problem. Traffic.one Academy is an example of how a business can not only fill vacancies but also build a new generation of specialists. And if the future of the market is being shaped today, it is being shaped by the hands of those who have been trained correctly.
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Learn more about Traffic.one Academy on the project's official website.
Using the promo code HWYD20, you will receive a -20% discount on any tuition rate. To get a discount, write to manager Traffic.one.
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The affiliate industry is often seen as a world of cold calculation: numbers, graphs, endless tests, and the pursuit of profit. But there are real people behind every successful case, every event or service. And today, these people are writing a new story - a story about how professional excitement turns into a sincere desire to help, and earnings become a resource to support those in need.
HWYD MEDIA talked to those who set the tone in the market. And we saw that for many people, charity is not a line in a report, but something that makes their eyes shine more than another successful spill.
AFFHUB: a community where every day is for good deeds
AFFHUB - is a Ukrainian affiliate community and media platform that combines events, educational content, and media for the arbitration community. They operate at the intersection of networking and expertise: they help newcomers enter the industry and help experienced players stay connected to the market and each other.

The AFFHUB format itself was originally built around the idea of community. In a field where competition is high and changes occur every week, they relied on mutual support as a core value. And charity naturally grew out of this culture - not as a separate area, but as a continuation of the internal logic of the community.
In 2025, the team launched the initiative One Day For Good Things - a format of regular, systematic assistance. Every month, AFFHUB teams up with a new partner to address a specific social need: support for the military, assistance to the elderly, orphanages, or animal shelters. These are not one-time events or ad hoc fundraisers. It is a rhythm in which charity becomes an expected part of community life.
At the same time, charity auctions have become a regular feature of their events. Participants come for networking, but leave with the understanding that they have become part of something bigger. It's not just the amount of money raised that matters here - it's the mechanics of collective action itself. The industry is learning to help together.

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The team emphasizes that there are no “secondary” cases for them. Each initiative is important because it has specific stories behind it. And it is this attention to the human dimension that distinguishes AFFHUB's approach from formal charity. As a result, for AFFHUB, charity has become not an add-on to its activities, but a part of its identity. The community built around the profession is gradually turning into an environment of mutual support - and this changes not only the market, but also the people within it.
Wintevents and ANS: when networking becomes a salvation
Wintevents - is an international event agency specializing in organizing affiliate events around the world. Their job is to create platforms where advertisers, buyers, partners, and teams meet, and business turns into long-term relationships. But over time, these events have acquired another function - charity.
Within the series Affiliate Networking Series (ANS) The team has made charity auctions an integral part of each event. This is important: help here is not a “separate item on the program”. It is built into the very structure of the meetings. Participants come for networking and automatically become a part of the collection. In recent months, ANS auctions have been held in London, Lisbon, Rome, Barcelona, Dubai, and Warsaw. Each city had its own result and specific targeted cases of assistance.

ANS Dubai 2023 was the most indicative. record $68 000. These funds turned into real things: components for medical equipment, medicines, equipment for mobile hospitals, mine safety training for children in Chernihiv region, and support for an art school in Luhansk region. And even in 2026, the team continues to scale this area. Over the past six months, the auctions have raised another €13,000.

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For Wintevents, charity is no longer an addition to the event, but a meaningful part of it: proof that the business community can build partnerships and save lives at the same time.
Rockit Media: a chance for change that requires patience
Rockit Media - is a Ukrainian media band that has been active in the affiliate marketing market in the gambling vertical for over six years. Since the beginning of the full-scale invasion, Rockit CEO Oleg and his colleagues have founded a charity foundation “A chance for change” to help defenders and victims of military aggression, children deprived of parental care.
At the early stage, it was emergency assistance: food packages, closing of specific military requests, and housing restoration. Thanks to the foundation's work, we managed to repair more than 60 houses in the Kyiv region. But over time, the focus shifted to helping children left without parental care. In addition to financial support, the Chance for Change Foundation has launched a psychological education program for children and a mentoring program for teenagers, which you can also join.

The most illustrative case for the foundation was one that did not end in the expected success. For a whole year, the team tried to fulfill the long-held dream of a girl from an orphanage to enter medical school. Tutors, separate housing, preparation for admission, and finally the girl started her studies. But faced with the complexity of the program and the constant workload, she decided to leave the college and returned to the orphanage. This story revealed an important limit of charity: even the biggest help cannot change a child and her desire to move forward.
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However, the Foundation did not give up and continues to help teenagers get their chance for change. Currently, the Foundation's programs cover more than 160 children and this year they plan to scale up by launching the program in other cities of Ukraine.

LEGENDS TEAM: consistency that saves lives
LEGENDS TEAM - an affiliate team that works with several market verticals and builds internal analytical systems to scale traffic. In their corporate culture, charity does not exist separately from work - it is integrated into the company's structure.
Fund 603.7, created by the team's co-founders, has become not a one-time project but a stable assistance infrastructure. Its task is to respond to specific requests from Ukrainians as quickly and transparently as possible. In four years, the foundation's initiatives have raised more than $5 million, and there are thousands of real stories behind these figures.

The peculiarity of the LEGENDS approach is the decentralization of assistance. Within the company, individual teams independently initiate collections, support volunteer projects, and engage partners. This creates a different culture: employees see the result of their help and feel directly connected to those who need it.
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For LEGENDS, charity is about managing resources with maximum efficiency. Where business thinks on a large scale, help also becomes large-scale. And the main thing is that this process is not tied to crises or news events. It is a constant work. Charity here exists as a long-term commitment, not a reaction to an event.
Stars Partners: caring for those who cannot ask for help
Stars Partners - is an affiliate program that combines exclusive offers and strong product expertise. They are looking for the best traffic and are ready to offer high rates with transparent conditions.
Within the company, charity is organized as systematically as business: not through chaotic actions, but through a clear model of regular assistance.
Stars Partners were the first to launch open format Charity - an initiative that anyone in the partner ecosystem can join. This is important: charity here is not closed within the company, it works as a collective action. The goal is to unite people around a shared responsibility.
The main focus of Stars Partners is animal shelters. And these are not symbolic donations. The team works on a targeted basis: shelters send a list of specific needs, after which everything they need is purchased - medicines, food, warm blankets, equipment. This approach allows us to respond to real requests as accurately as possible.

The shelter in Lisbon was a particularly emotional experience. An unfinished space, only four employees and 150 dogs surviving in difficult conditions. This trip was a turning point for the team: charity ceased to be an abstract concept and turned into a personal story. After this meeting, the assistance to the shelter became systematic. For many employees, it is no longer a corporate initiative, but their own responsibility.
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Stars Partners show that business can be strong not only in negotiations but also in the ability to protect those who cannot protect themselves.
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The affiliate community today is more than just a traffic industry. It is an environment of people who have learned to convert their professional success into a real impact on the lives of others.
Today, everyone notices how the market is becoming more mature, deeper and kinder. And these stories remind us that no matter what we do, our main mission is to remain human. And speaking in industry terms, our affiliates definitely show a very high ROI in this area.

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HWYD MEDIA has analyzed the HELL Partners infrastructure in detail to understand what tools allow partners to get a stable ROI at a distance.
HELL Partners - is a direct advertiser that has transformed the classic affiliate program model into a technology platform. The brand focuses on creating its own products, where high conversion is not a marketing promise, but the result of deep engineering and analytical work.
Products that generate ROI: Analyzing your own brand line
The main difficulty of working through intermediaries is the inability to influence the funnel. HELL Partners has eliminated this barrier by launching its own custom brands, each of which is tailored to different scenarios of player behavior and different types of traffic.
- Hell Spin: A premium online casino product focused on high retention. Thanks to a unique visual concept and well-thought-out gamification, the brand is focused on LTV, which is critical for partners working on the RevShare or Hybrid model.
- Ivibet: A universal product that combines a casino and a betting line. It is an ideal solution for teams that work with event traffic or launch betting offers, providing cross-conversion.
- Slotsgem: The most flexible product in the line, specially optimized for quick user decision-making. It shows the best results on sources with «fast» traffic, where the speed of registration is crucial.
In addition to the current lineup, HELL Partners is preparing to launch two new products that will expand the capabilities of partners in the near future. The result of this strategy is a stable 25%+ CtD (click-to-deposit) and more than 50% RtD (reg-to-deposit). These are the numbers that allow buyers to confidently enter the auction, knowing that each paid registration is highly likely to turn into a deposit.
HWYD: Christina, your products demonstrate a Reg2dep of 50%+, which is a serious indicator for direct advertising. Could you tell us how internal development helps such conversion? And what exactly can partners expect from two new products that are being prepared for release?
Kristina: We have been working on a platform that has been improving and adapting to the needs of the market for years. As a result, we have a technological ecosystem optimized for all major traffic sources. As for the next new product that we expect in the spring, it will be our second sportsbook (with a full-fledged casino section). It will be significantly different from the existing Ivibet: it will have a wider GEO coverage, an expanded betting line, and more attractive odds for players. The second new product is planned for the summer - it will be a casino with a focus on the already well-known Tier-1 GEO.
Kristina, Head of Affiliates, HELL Partners
Global coverage and no traffic restrictions
HELL Partners provides access to more than 20 GEOs covering all priority areas: Tier-1, Tier-2, and Tier-3. Such a wide geography allows partners to diversify risks and scale successful relationships within one platform without the need to look for new advertisers for each market.
An important feature of PP is loyalty to traffic sources. HELL Partners understand the specifics of each channel:
- PPC: Maximum relevance of landing pages to key queries.
- SEO: Stable brands that promote organic growth and player confidence.
- In-App and Facebook: Providing free webview applications that do not require rental payments, which significantly reduces startup costs and improves the team's overall ROI.
Technology stack
Professional arbitration is impossible without accurate data. HELL Partners is built on the NetRefer platform, a benchmark in the iGaming tracking industry. This allows partners to conduct in-depth analysis of every user action.
The system supports full integration via API and Postback, which allows you to build complex analytical dashboards on the side of the buying team. You get a transparent picture: from the first click to the repeated deposit. In addition, the availability of a wide range of ready-made promotional materials (landing pages, banners, creatives) allows you to reduce the time from idea to first launch to a few hours.
Marketing and PR: The Devil Wears Prada concept«
The brand's approach to PR and marketing is worth noting. HELL Partners builds recognition through strong concepts. All year round, the brand works in the concept «The Devil Wears Prada», which is manifested not only in style but also in real actions: VIP partners receive limited edition branded gifts from Prada. This is part of the brand positioning that enhances the sense of status and involvement in a closed circle of professionals.
You can see what Hell-gifts look like and feel the brand's atmosphere in their Instagram. The company relies on exclusivity: for example, during the conference in Barcelona, a private dinner Flamenco Night was organized for TOP partners - a combination of high gastronomy and an authentic show, which once again confirms the company's People-first approach.
HWYD: HELL Partners is known for its unconventional approach to loyalty. How did you come up with the idea of the concept with Prada, and how do such private events help build a true partnership that goes beyond just driving traffic?
Kristina: The idea was born from the very DNA of the HELL Partners brand. For a large company, giving premium gifts to partners is the basic minimum. The choice of Prada was not accidental: the cult movie The Devil Wears Prada became a key source of inspiration for our concept. Our partners share our values, and we equally value style - both in clothing and in doing business: clarity, rigor, creativity, impeccable quality and result orientation.
Our events are a logical extension of this philosophy of giving. Private side events allow us to build partnerships deeper than is possible at conferences. This is a space of trust, personal contact, and a common sense of level - when business starts with live communication, not presentations and KPIs. We organize intimate side events for VIP partners with a well-thought-out entertainment program, where each guest feels the attention, comfort, and value of their presence. No noise of exhibition halls, no rush and no formalities.
This format is effective because:
- partners and managers can easily communicate in an informal atmosphere;
- It gives you the opportunity to share emotions, impressions, and vivid memories that form a real connection;
- conversations become deeper and more honest, and decisions become faster and more informed;
- long-term relationships are built, not one-off deals.
Private events are not about scale, but about the quality of contact. It is in these moments that strong partnerships are born that last far beyond the conference.
Kristina, Head of Affiliates, HELL Partners
Publicity, event activity and SiGMA Dubai 2026
The HELL Partners team is a regular participant in the most important industry events - you will meet managers at every significant conference such as SiGMA and iGB. This allows the company to keep abreast of market trends and maintain a lively dialog with partners.
The next strategic step will be participation in SiGMA Dubai 2026. And here, HELL Partners is preparing something truly grandiose that goes beyond standard networking: an exclusive helicopter ride awaits VIP partners!
Important for those who are flying to Dubai: this time, the team will work without its own stand, but HELL Partners managers will be available to meet and talk at the conference. This is a great opportunity to discuss custom conditions, plans for future GEOs, or just get to know the HELL Partners crew in person.
The Verdict
HELL Partners - is an affiliate program created for those who value consistency and direct access to the product. The combination of their own products, a powerful technical stack, and loyalty to partners makes them one of the most stable players in the modern iGaming market.
HWYD MEDIA recommends HELL Partners to professional teams that value high envelope (CtD 25%+), no app rental fees, and direct communication with the advertiser without intermediaries.
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Contacts for professional cooperation:
Affiliate managers:
HELL Partners on social media:
- Telegram: Hell Partners Official
- Instagram: @hell_partners
- LinkedIn:Hell Partners Official
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In modern affiliate marketing, the line between an affiliate program and a media buying team is gradually blurring. However, few companies manage to build a model in which both components work not in parallel but reinforce each other. CPA Crew is an example of such an approach: the brand combines in-house media buying and iGaming affiliate network into one managed system.
HWYD Media figured out how the CPA Crew works, why the team thinks in terms of infrastructure and processes, and what exactly the market gets when an affiliate program is built by a team with practical experience in traffic buying.
From experience to brand: how CPA Crew was formed
CPA Crew has a clear foundation that is felt in every decision - 7+ years of experience in media buying and affiliate marketing in the iGaming niche. This background fully explains the brand's style. CPA Crew does not rely on loud statements, but focuses on what is of the greatest value in the performance environment: real connections, fast decisions, quality control, and predictable interaction. The team formulates its position directly: no unnecessary words and no illusions - only connections that give results.
Ihor,
CEO/Co-owner, CPA Crew
HWYD: Igor, the development of any strong structure goes through crucial decisions. What stages do you consider to be key in the development of CPA Crew, and what has become the main driver of scaling over these 7 years?
Ihor: There were several key stages. First, we realized that media buying should not be a separate area, but the foundation of the business. That is why from the very beginning we built not just an affiliate program, but a system where our own buying actually acts as an internal laboratory: we first test everything on ourselves, and only then pass on ready-made solutions to partners.
The second important stage is investments in infrastructure and processes: analytics, technical solutions, and the team. We did not scale chaotically, but first built quality control, which we are still doing, having a small binge, but we are also actively scaling. The main driver of growth is the practical experience of the team and the focus on long-term relationships with advertisers and partners. We grew not due to hype, but due to stable results and reputation, because we have really cool experts in the gambling niche.
Media buying as a foundation: why expertise determines everything
In many affiliate programs, media buying exists as an additional area. In CPA Crew, it is the foundation that shapes the entire approach to business. Internal buying plays a key role in the entire ecosystem: it acts as a «filter» and the main R&D center.
Before any offer enters the affiliate network, it goes through rigorous tests by the internal team. This allows us to clearly understand what works in the current moment and what does not. The company operates with large volumes of traffic, working with Facebook Ads, UAC, PPC, Push, In-App, and ASO. Such expertise gives CPA Crew partners a huge advantage: they receive data based on real tests and spent budgets, not on theory.
HWYD: Alexander, internal buying is your main source of expertise. How do you build a system of tests and analytics to pass on only the most effective and proven solutions to your network partners?
Oleksandr: Our entire system is built on two key elements: experience and a transparent evaluation system. Experience. As a buyer, we have an exclusive opportunity to constantly test a huge number of geos and products. This allows us to avoid templates and stereotypes in our work. Transparent evaluation system - we keep detailed analytics on all metrics that we collect from all ads that have ever been launched by our buying agency. This allows us to quickly assess the potential and effectiveness of each new product.
The symbiosis of these factors forms a single system in which, before launching any product, we know the maximum prices for the cost of a click, registration, and deposit that will allow us and our websites to make a profit. We do not rely on luck - we keep statistics and evaluate each new product through the prism of our experience and analytics archive. This allows us to significantly reduce advertising costs on tests, as we immediately remove some products from the pool due to non-compliance with key metrics
Oleksandr, Head of Media Buying/Co-owner, CPA Crew
Why is a win-win strategy with an advertiser more profitable than just knocking out bumps?
To prove how the team's experience transforms into results, Oleksandr shared a real story about why it is important to build adequate communication with the advertiser, and not just «pour into milk.».
Start and first challenges
In early October 2025, we launched a new product for Ecuador. The starting CPA rate was $23. At the same time, the deployment rate was kept at $13-15 (this is for those who constantly whine that it is impossible to pour on CPA). After the test, the capacitated recall gave the go-ahead for scaling. However, after the first 500 FDs, we ran into a classic problem: the cost of the deposit increased while the quality remained the same, and it became unprofitable for us to work.
What do 99% buyers do in such a situation? That's right - they ask for a bump. We're no exception: we went for a +$10 bump (yes, it's okay to ask for +30% to the bet right away). And what do you think? We were refused.
An alternative way:
- Work for the budget: This could have been the end of the story if not for the persistence of our business manager and the adequacy of the product manager. We were offered an alternative - work on a budget. They allocated only $4k to start with, but we are not proud - we immediately returned the traffic to work.
- Results in numbers: After switching to a budget, we buried ourselves in analytics and focused only on those approaches that gave the best return on product.
The results speak for themselves:
October: The advertiser appreciated the quality and allocated another $4k for two new geos - Chile and the Dominican Republic (total $12k budget). Our traffic brought the depot $27k.

November: Recl had set a budget of $30k for us. We shed $29k, which brought the product $69k in deposits.

December: We were allocated the range of $40-60k. Due to the pre-Christmas traffic surge, we only mastered $32k, but this traffic contributed a total of $102k to the product.

What do we have for January 2026?
At the time of writing this case study, the agency is budgeting from $60k to $100k for our January buy for the month of January with the possibility of expansion, and we are already discussing the budget for February.
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The Verdict
Instead of starting to dilute traffic with fraud or crashes back in October (as most of the market does), we chose a more difficult but more profitable way - dialog. We have built a system where both parties win. I am already planning to load buyers for February under the budget of $200k, and the advertiser understands that our traffic pays off in x3x5 over a period of 3 months.
As a good friend of mine says: «Do it right, and it will work out.».
Affiliate program: infrastructure and service for results
The CPA Crew affiliate program is built on the principle of «from buyers for buyers». In addition to access to exclusive iGaming offers on the CPA, CPL, or RevShare models, webmasters receive powerful technical support that is usually available only to large in-house teams.
What CPA Crew gives to its partners:
- Infrastructure strengthening: A full set of tools - from APIs and postback to providing stable webview applications, which is critical for a stable pour.
- Production on request: Assistance with creative and design development, which allows partners not to be distracted by technical routine.
- Expert support: Managers speak the same language with buyers, understanding the technical nuances of each traffic source.
This consistency allows partners to work predictably, scale faster, and avoid unnecessary barriers to profit.
This consistency allows partners to work predictably, scale faster, and avoid unnecessary barriers to profit.
Ihor,
CEO/Co-owner, CPA Crew
HWYD: What unique value does CPA Crew provide to partners, and what does “partnership for the long haul” mean?
Ihor: Our uniqueness lies in the fact that CPA Crew was created by buyers for buyers. We understand the real pains of our partners because we are constantly driving traffic ourselves. For us, a “long-term partnership” is not a one-time profit, but a joint growth. We invest in infrastructure, support, design, and help with technical solutions and scaling. It is important for us that our partner earns steadily, because only in this model do both parties benefit.
Values and work style: when reputation is formed by processes
CPA Crew - is a brand that doesn't try to please everyone. Their communication is straightforward and pragmatic: they talk about numbers, pace, and real connections, not ephemeral promises. In the performance environment, this style is a marker of maturity: when the company's values are manifested not in slogans but in daily decisions - in the selection of products, the depth of analytics, and the ability to maintain stability for its team and partners.
The reputation of CPA Crew is built on predictability. It is important for the team that each partner understands that every offer is backed by a well-established logistics and technical base. The company invests in the development of an internal culture where professionalism is above hype. This allows us to maintain a high pace of work even in times of market turbulence, turning algorithmic challenges into new growth points for the team and partners.
HWYD: Arbitration is a high-pressure area. How do you maintain a high reputation and keep internal processes stable even in times of market turbulence?
Oleksandr: It is important to understand that crises in our industry are not an isolated phenomenon, but the conditions in which we have to build our business. For us, the crisis is an essential part of our роботи🤷♂️.
All of our test/scaling/internal traffic quality assessment and team management systems were created and adapted during the so-called “storms” and “crises”. We've not only gotten used to them, we've grown as a team from these crises and the challenges they've caused. As a result, what most people call “market turbulence” has become a normal working environment for our team.
Oleksandr, Head of Media Buying/Co-owner, CPA Crew
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CPA Crew - is a brand that shows what a modern iGaming model should look like when media buying and affiliate program work as one system. The team draws on 7 years of experience, keeps the focus on practical solutions, and builds an infrastructure that enables partners to work faster, more stable, and more predictably.
HWYD Media recommends CPA Crew as a reliable partner for those who are looking for not just offers, but a professional environment and technical support from market practitioners. If you value management expertise and tool stability, CPA Crew is the right choice.
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A slump in performance is a signal. So One Media & One Partners told us how to quickly identify and fix it.
Have you been wanting to see behind the scenes for a while? Don't look elsewhere, because we offer two perspectives on the issue - the affiliate program's and media buying's. So today, Nika, Head of Affiliates at One Partners, and Pavel, Head of One Media iGaming Team, answered all the questions clearly. What was the result? Read on!
How do you understand that drawdown is a problem, not just fluctuations?
Nika,
Head of Affiliates, One Partners
When several buyers/teams experience drawdowns at the same time, and there are often objective reasons for this. For example, recently UA proxies have been performing worse due to an outage that affected their work, or another change in FB's algorithms. We don't exist in a vacuum: we also monitor chats, and if we notice that there is more talk about drawdowns, we prepare for such a scenario with our partners.
Paul,
Head of One Media iGaming Team
We try not to let too much happen. Systemic drawdown can be related to algorithms, audience burnout, if we have been working with the offer for a long time and have not paid the necessary attention to updating the creo, for example. The key is to quickly identify the root cause in the chain and not confuse the real problem with a non-issue. Again, we communicate with the ad if we want to find out if this problem is unique to us or if it is common.
How to determine the type of drawdown in 5 minutes?
Nika: We check the data with operators to see if there are any problems on our end, contact the buyer to find out if the root cause has been identified; if not, we can talk about the specifics of working with the offerer to understand what could have gone wrong, emphasize the need to check the proclamation and landing page, as they are often the problem.
Paul: First, we check the performance of different elements of the funnel: CTR → pre-land → land, then technical issues, such as postbacks failing, trackers working. Of course, we also pay attention to FB indicators, namely click2inst, inst2reg, reg2dep, and payments. If we work with an offer in different geos, we look to see if the problem is everywhere or only here.
What does “poor quality” look like on the part of the operator?
Nika: Suspicious activity indicators, players entering the same games and making the same deposits, all deposits made with the same payment method. In general, no advertiser will (almost) tell you their secrets of detecting fraud, so keep it quiet.
How to collect data for drawdown analysis?
Nika: First, we pay attention to the operator's data - FTD, NGR, the number of depots, unique users, then we check the buyer's data, and we always take into account postback logs.
Paul: Gathering all valid data on creosote and bonds, analyzing the actions of buyers from the point of the start of the drawdown, tracking correlations in metrics (is there anything/anything definitely abnormal?), double-checking the technical aspect of the spill.
What are the first steps a buyer takes when such a situation arises?
Paul: First, stop the campaign, identify the cause with a cool head, based on actual data, exchange views with the advertiser/partner, and only then can consider re-launching with corrected funnel elements. Or change the offer.
What are the first steps a partner takes if she discovers this?
Nika: We check the quality with the operator for the last 24-72 hours, send a request for details to the buyers if we see that a simple change of elements will not solve the problem, and our partners with experience offer an alternative offer without any questions.
How do you avoid falling into an emotional pit and take a rational approach to this issue?
Nika: First of all, do not make subjective assumptions without data, without information from partners. Treat the audit as a diagnosis, a discussion on an equal footing, be open to buyers' ideas on how to improve the situation and apply your expertise.
Paul: Drawdown ≠ bad buyer, and you definitely shouldn't look for someone to blame within the team; if you work with a good advertiser/partner, you don't worry that they will change their attitude and start to perceive you worse. We take our time: It's better to spend more time collecting data, seeing the whole picture, so as not to confuse the advertiser and value both of our time.
What information does the buyer need to provide so that the affiliate/advertiser can help more quickly? And what does the affiliate need to provide to the buyer to help remedy the situation?
Nika: On our part, it is definitely a confidence that the technical part is working perfectly, that the offer is working - checking with the indicators of other buyers, checking changes and updates to the offer, monitoring the general situation in the community. We also provide detailed operator data for the same period. And, of course, we provide the team with comprehensive support from our technical specialists and affiliates.
Paul: Drawdown time, changes on the part of the buyer - target, budget, creo situation, CR data at all stages.
What does the ideal communication from a buyer to an advertiser/partner look like at the moment of drawdown?
Paul: Straight to the point: there is a drawdown, it started at that time. Geo - X, CR sank by ..., other data. We checked the postbacks - everything is fine. Can we check with the operator?
What does a perfect partner response look like?
Nika: Prompt verification, mandatory return with an update after a more detailed analysis. At the same time, refrain from assurances that “everyone is doing this now” and pay attention to this particular case, with figures and details from the operator. Make recommendations according to the situation, but do not rush: test the old creo, change the geo, etc.
How can we help each other find solutions faster?
Nika: Get on the call (this can reduce an hour-long correspondence to 15-20 minutes of engaged conversation), compare facts, not assumptions, talk about proven hypotheses, possible tests, track the pattern (for example, according to the buyers, CR always fell in the afternoon), even if it takes more time. Don't miss any changes in the elements of the lead and offer, both on the part of the buyers and the PP. The main thing is to remember that the buyers and the partner are in the same boat and work with a common goal.
What are the most common mistakes made by buyers and advertisers/partners in such situations?
Nika: They don't check operator analytics before responding; they show negative emotions in communication with buyers - the problem is already demotivating, and the last thing both parties need are unproductive, disappointed buyers; and they don't offer an alternative offer until the last minute.
Paul: Hoping meaninglessly for an improvement in the situation even when a large drawdown is obvious, which leads to a budget drain; hiding full information from the advertiser/partner for fear of deteriorating cooperation, or vice versa, going on the attack, blaming the advertiser/partner, convinced that the offer is not working; inattentive diagnosis.
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One thing is clear: in order to prevent a drawdown from destroying your budget (and motivation to work), the buyer and the advertiser/partner need to work in concert. It's not just about healthy communication, but also about quick detection and identification of the problem, professionalism and focus on both sides, and the ability of the buyer to determine cause and effect. A drawdown is not always a fault or inattention, but a reason to analyze mistakes.
...Or just a large-scale systemic failure - in this case, the advertiser/partner should notify the media buyer so that it doesn't look for the problem in itself. Sooner or later, everyone will experience drawdowns, so each participant in the process should know what to do in such a situation and trust the other party. Choose reliable partners, and drawdowns will no longer be a bad dream.

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HWYD Media always keeps its finger on the pulse of the market and follows the updates, so today we have great news for everyone who works with the iGaming vertical. The V.Partners team has officially announced the launch of its new flagship brand - Slotoro.
Slotoro - Slotoro is not just another casino, but a modern product designed for high conversion and stable profits. So let us tell you why this offer deserves attention.Slotoro is based on visual excellence and technical speed. The product has a stylish design and instant response (Fast UX), which is critical for retaining a modern player. However, the main value for the user is the content.
Slotoro has collected premium content from the world's top providers:
- Pragmatic Play
- Endorphina
- Play'n GO
- Spinomenal, and many others.
This approach guarantees the exceptional quality of the gaming experience, which directly affects the player's desire to come back again. Slotoro is the result of many years of expertise of the V.Partners team.
Before going public, the product underwent a serious testing system:
- Internal media buying: The team has already tested the product on their own traffic. The results confirmed high conversion and excellent retention rates.
- Deep optimization: More than 50 internal improvements were implemented in Retention, UI/UX, and User Flow.
- VIP mechanics: Special attention is paid to high-value users, for whom personalized interaction strategies have been developed.
The brand operates under a Curacao license, which ensures compliance with international security standards and all regulatory requirements.
For partners, this opens the door to the most profitable markets:
- Localization: The product is available in more than 10 language versions.
- GEO: Both highly solvent Tier-1 countries and large Tier-2 markets are covered.
- A clean base: Slotoro is launched with a clean player base. The absence of historical risks allows us to work effectively with any type of traffic and scale connections from scratch.
V.Partners has prepared a strong foundation for webmasters to get started quickly. One of the main features of the brand is the welcome bonus, which is currently one of the most generous on the market, which is a strong argument for creatives.
What the partner gets:
- A fully prepared promotional package for a quick start.
- A strong promotional line to fuel the interest of players.
- Flexible cooperation models: CPA, RevShare, or Hybrid, adapted to different types of traffic and your strategy.
- Active Roadmap with regular updates, new features and solutions based on in-depth analysis of competitors and market trends
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HWYD Media's verdict
Slotoro looks like the “fresh blood” that is so often lacking to break through banner blindness. The combination of V.Partners“ expertise, proven metrics, and a clean base makes this brand one of the most promising launches of the season. The V.Partners team is open to cooperation and ready to scale Slotoro together with you. As the creators of the brand say: ”Bring traffic to the places where slots shine like gold.".
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Register in the V.Partners and be the first to test the new brand.
Each company has its own ways to keep the pace: some rely on KPIs, others on performance reviews or internal processes. Traffic Squad is one of those rare examples where the emotional state of the team is on the list of priorities no less than the technical quality of the content or the effectiveness of campaigns.
This is a company that understands that in the fast-paced, intense digital world, people burn out not because they work too much, but because they don't live well in the moments between work. That's why we have a metric that is not on any dashboard, but which affects all the others - the level of team happiness. And that's why we have a person who is responsible for this metric as seriously as media buyers are responsible for numbers.
This is Yulia, an Event Manager who turns events into a tool for cohesion, culture, and real human contact. Yulia shared with HWYD Media that for Traffic Squad, events are not about entertainment, but about a well-thought-out strategy. It is a part of the company's internal ecosystem that creates an atmosphere of safe movement forward: when people don't just work together, but live in a common rhythm, with moments that later turn into memories.
Yulia,
Event Manager, Traffic Squad
Why are you so close to working with events?
“Because I love working with people and creating emotional experiences. Events are an opportunity to influence the atmosphere within the team, unite people and shape the culture through memorable moments.”
Events strengthen the corporate culture.
Properly organized activities help the team feel part of a community, build values, and strengthen internal communication.
Yulia, Event Manager, Traffic Squad
Yulia,
Event Manager, Traffic Squad
What do you like most about the organization process?
“Organization and consistency are my strongest points. Planning, timing, process control, quick decisions in stressful moments - all this is not a routine for me, but a drive.”
How events create real team bonds
At Traffic Squad, each team is entitled to two team building events a year. The format is up to them. Someone brings their own ideas, someone says: “Yulia, help me out,” and then she takes over the full cycle: from the concept to the atmosphere that the participants will remember for a long time. And this is where one of the most important effects of an event strategy occurs: when work communication is erased, and behind the avatars, tasks, and Slack messages, you can finally see people with laughter, stories, intonations, and inside jokes that live on in chats for months afterward.
Team building is a pause that allows you to exhale together, get closer, get to know each other for real, and return to your tasks with the feeling of “we are a team.” And if teambuildings are about intimacy, corporate events are a large form that Traffic Squad does with special care. Twice a year, the team goes all in on the concept: the dress code is not for show, the scenery is not for photos - it's an environment that people immerse themselves in and live together. Such events create not just the mood of the evening, but memories that shape the culture. They give rise to stories that turn into legends, phrases that become memes, and a sense of belonging that no bonus can buy.


Internal measures create trust and openness.
Team building, corporate events, and quizzes create opportunities for informal interaction, which helps to break down communication barriers and improve the quality of cooperation between colleagues.
Yulia, Event Manager, Traffic Squad
Yulia,
Event Manager, Traffic Squad
What motivates you the most in your work?
“It's an instant result. You immediately see people's reactions, their emotions here and now. And when the team is sincerely enjoying themselves, you realize that you are doing an important job.”
Why this approach works
At a time when companies are competing with bonuses, grades, and perks, Traffic Squad relies on what keeps people engaged longer than any material incentive - the experience the team shares together. Events here help to catch the moment when the team needs a new context, not a new process: lively laughter, shared emotions, and warm interaction outside of work. It is these experiences that form what no dashboard can measure: trust, engagement, and an atmosphere in which you want to work.
Traffic Squad demonstrates that culture is not a document or a set of rules, but a daily experience that people share with each other. The events here are not a decoration, but an interaction architecture that helps the team not just exist in the same workspace, but move together, supporting each other even in the fast-paced digital market.
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In a world where companies revise compensation packages, introduce new tools, and optimize processes every year, Traffic Squad focuses on what stands the test of time: people and how they feel within the team.
If you're looking for an answer to the question of what really keeps people in a company, it sounds very honest and simple: connection, shared experiences, and moments that become part of the team's history. And if you're looking for a team where the result is as important as the people who create it, Traffic Squad may be your best solution in the new year.
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